IDandqual

MOTION TECH TRENDS

CUSTOMER IDENTIFICATION AND QUALIFICATION
EXAMPLE 1

CLIENT: A large Japanese manufacturing and trading company starting a new motor division.

PROJECT TITLE: Identification of customers for a new DC Coreless motor product line.

SITUATION: The client was starting a new motor division and hired employees from another MTT client. MTT was asked to identify 30 major customers who were now using coreless motors.

MTT ASSETS EMPLOYED: MTT's prior research in small motor usage allowed us to quickly identify markets where coreless technology was used. MTT's large database with contact lists for motor users and manufacturers was used to quickly identify many companies. These companies were called by MTT to guarantee to the client that they used coreless motors.

BENEFITS/ RESULTS: Client received in 12 weeks list of qualified sales prospects that may have taken 1 to 2 years to develop normally. Pricing and competitive information was provided. Experienced professionals were able to get the answers quickly and with great detail.

CUSTOMER IDENTIFICATION AND QUALIFICATION EXAMPLE 2

CLIENT: A U. S. based AC motor manufacturer.

PROJECT TITLE: Identification of Industrial Customers for new Brushless DC VSD Product.

SITUATION: The client saw brushless technology eroding its position in AC motors and drives and needed to identify up to 120 companies who were now using BLDC VSD motors and drives in Industrial equipment.

MTT ASSETS EMPLOYED: MTT's prior research in Brushless Technology provided our professionals target markets where BLDC technology was gaining a competitive foothold. MTT's extensive contact list of both motion user and producer communities provided an instant starting point to identify and interview likely users.

BENEFITS/RESULTS: Client received in 16 weeks list of qualified sales prospects that may have taken 2 years to develop through normal sales efforts. Pricing and competitive information was provided in an organized manner. Knowledgeable researchers knew the right questions to ask and how to properly interpret responses.

	MOTION TECH TRENDS `CUSTOMER IDENTIFICATION AND QUALIFICATION` `EXAMPLE 1`
CLIENT:	A large Japanese manufacturing and trading company starting a new motor division.
PROJECT TITLE:	Identification of customers for a new DC Coreless motor product line.
SITUATION:	The client was starting a new motor division and hired employees from another MTT client. MTT was asked to identify 30 major customers who were now using coreless motors.
MTT ASSETS EMPLOYED:	MTT's prior research in small motor usage allowed us to quickly identify markets where coreless technology was used. MTT's large database with contact lists for motor users and manufacturers was used to quickly identify many companies. These companies were called by MTT to guarantee to the client that they used coreless motors.
BENEFITS/ RESULTS:	Client received in 12 weeks list of qualified sales prospects that may have taken 1 to 2 years to develop normally. Pricing and competitive information was provided. Experienced professionals were able to get the answers quickly and with great detail.
`CUSTOMER IDENTIFICATION AND QUALIFICATION EXAMPLE 2`
CLIENT:	A U. S. based AC motor manufacturer.
PROJECT TITLE:	Identification of Industrial Customers for new Brushless DC VSD Product.
SITUATION:	The client saw brushless technology eroding its position in AC motors and drives and needed to identify up to 120 companies who were now using BLDC VSD motors and drives in Industrial equipment.
MTT ASSETS EMPLOYED:	MTT's prior research in Brushless Technology provided our professionals target markets where BLDC technology was gaining a competitive foothold. MTT's extensive contact list of both motion user and producer communities provided an instant starting point to identify and interview likely users.
BENEFITS/RESULTS:	Client received in 16 weeks list of qualified sales prospects that may have taken 2 years to develop through normal sales efforts. Pricing and competitive information was provided in an organized manner. Knowledgeable researchers knew the right questions to ask and how to properly interpret responses.